Whether in response to a potential privacy breach, product failure or industrial accident, having critical information close at hand can make all the difference. How an organization responds during those first few days of a crisis can have a disproportionate effect on its outcome, and the prompt involvement of in-house counsel from the beginning can yield the type of attorney-client privilege that preserves companies and salvages brands. Our Crisis Management team has been involved in some of the largest, most complex cases in recent history, including the Exxon Valdez spill, the ValuJet 592 crash and the 2010 Gulf oil spill. In doing so, we have developed extensive tools and resources to help our clients prevent, manage and mitigate the fallout from a crisis. The Crisis Management Toolkit App, intended for senior executives and corporate counsel, puts crucial information at your fingertips in the first hours of a crisis. The app provides level-headed, battle-tested advice on responding to an emergency (sorted by crisis type), as well as a place to gather all one’s emergency contact information.